Look, if you’re a Pisces like Sara Blakely, you’ve probably been told at least once that you’re “too sensitive” or “a bit of a dreamer.” (Cue eye roll.) But what if I told you that those exact traits could actually make you millions? Don’t believe me? Let’s talk about our Pisces sister, Sara Blakely, the founder of Spanx and self-made billionaire. Yes, billionaire. With a B.
Sara was born on February 27, 1971, which makes her a full-on Pisces queen. And let me tell you, she built her empire not in spite of her Piscean traits but because of them.
1. Intuition is the Pisces Superpower
Sara didn’t have a fancy business degree or a massive network. She was selling fax machines door-to-door. (Yes, fax machines. In heels. In Florida. Can you imagine the humidity?) But one day, she cut the feet off a pair of pantyhose because she wanted smooth lines under her white pants, and boom—the Spanx idea was born.
She didn’t run it by a focus group. She didn’t to all the men who told her they didn’t get the business. She trusted her gut. That little voice inside said, “This could work,” and she listened. Classic Pisces move.
2. Pisces Creativity Turns Problems into Profits
Here’s the thing about us Pisces: we see solutions where other people just see problems. Sara wasn’t sitting there thinking, “Oh well, I guess I’ll just have weird panty lines forever.” No. She thought, “I can fix this!” And not only did she fix it, but she turned it into a billion-dollar business.
That creativity? That “out-of-the-box” thinking? That’s our magic, Pisces friends. We don’t need to fit into the traditional business mold. We invent new ones.
3. Empathy Builds Brands (and Customer Loyalty)
Another thing about Sara? She genuinely cared about making women feel good. She didn’t want us to be sucked into uncomfortable shape wear that made us feel like sausages. She wanted comfort. Confidence. She thought about the real, everyday woman (aka us, trying to get through the day without our tights rolling down or our bra digging into our ribcage).
That empathy? That’s Pisces gold. They get what people need because they feel it ourselves. And when you build a business around making people feel good? They stick with you.
4. Vulnerability is Strength (Even in Business)
Sara talks openly about the rejections she faced when pitching Spanx to hosiery manufacturers. They thought she was nuts. But instead of pretending to be some tough corporate robot, she leaned into her authenticity. She stayed human. Vulnerable. (She even kept her day job for two years after Spanx launched because she was scared it wouldn’t work!)
Pisces, are soft-hearted and compassionate, but that doesn’t mean we’re weak. Vulnerability and compassion is your profound power. Pisces are driven by a desire to create beauty, connection, and understanding others. Connect to it. And connection? That’s what makes people buy from you—and keep buying.
5. Pisces Success: When Purpose and Business Align
At the end of the day, Sara’s business was about more than just shapewear. It was about lifting women up (literally and emotionally). She built the Spanx Foundation, donated $1 million to Oprah’s Leadership Academy, and continues to support women entrepreneurs.
That purpose-driven work? That’s the Pisces sweet spot. We don’t want to just make money—we want to make a difference. And when we build businesses that align with that purpose, the money often follows.
So, the next time someone calls you “too sensitive” or a “dreamer,” smile and remember: that sensitivity and those dreams? They might just be your ticket to millions. Or at the very least, a business that lights you up and changes lives.
Go get ‘em, Pisces.
Want to learn more about how Sun signs can help you make money and not feel difficult? Watch my free Sun sign masterclass here.